• info@brandegomedia.co.za
  • +27(0)43 721 0335
| Sunday, 10 July 2016 |
Written by 

Billboards

The Power of Billboard Marketing

Billboards are large outdoor printed or electronic advertising mediums. They are however very expensive to produce as the cost of erecting a billboard involves not only the designing and manufacturing cost but are also determined by the amount of traffic (prospective clients) that will pass it's location. Because of the expensive nature of this specific advertising medium, companies will often go into an advertising partnership with their corporate partners where each company includes their logos on the billboard.

Billboard designing is widely affected by the environment where the billboard would be erected and whether the billboard should be clearly visible at all times of the day in all types of weather. Environmental influences have lead to companies designing billboards that is easy to read from a distance in light reflecting colors. The information commonly displayed on billboards is brief announcements along with a visual affect such as a photo or company logo to draw the reader's attention. The marketing strategy around billboard advertising is most commonly about repeated visual indoctrination of a company logo and or product. The golden rule here is: “When they know about you they will use you”

As mentioned previously billboards can either be printed or electronic advertisements. Electronic billboards have widely grown in popularity in the overseas market where large buildings have dedicated large surface areas of their buildings for electronic billboard advertisements. Japan , China and New York are well known areas that largely make use of electronic billboards although the tendency is slowly stretching across the globe.

Brandego Media Billboards
image credit

Should my Company be on a Billboard?

It is believed the South Africa will also start making use of these types of electronic billboards one day but as for the advertising market today billboard design remains mostly a printed, long lasting, outdoor advertising medium. Having your billboard graphically designed is only the beginning. A good graphic design company with extensive marketing experience will be able to assist you in choosing the right and most effective location for your billboard to be seen by as many of your target market clients as possible.

There is off cause the odd nut that uses the billboard to propose matrimony to his girlfriend but hey, what ever your advertising needs right?

What are your advertising needs?

Often the advertising and marketing budget is limited in the beginning of your company's existence and you rely mostly on word of mouth. Spending your marketing budget on effective marketing strategies could have a great impact on the existence of your company in the beginning as well as in the profitable future. It is very unusual for a small company that is just starting out to make use of billboard advertising but if you can afford it, billboard advertising is a great way to over shadow your competition and literally storm into the market.

Read 38648 times Last modified on Thursday, 04 August 2016

17815 comments

  • Comment Link
    VincentfuM
    Friday, 19 January 2018 VincentfuM

    Последние строительные советы здесь [url=http://495realty.ru/]495realty.ru[/url]

  • Comment Link
    Yanira
    Friday, 19 January 2018 Yanira

    download free casino slot games
    casino arizona
    usa online slots real money
    best free online casino
    casinos in us

  • Comment Link
    Rebecca
    Friday, 19 January 2018 Rebecca

    What's up, the whole thing is going sound here and ofcourse every one is sharing facts,
    that's truly fine, keep up writing.

  • Comment Link
    WayneVox
    Friday, 19 January 2018 WayneVox

    http://viagrarrr.com - viagra
    viagra
    viagra
    http://cialisrrr.com - cialis
    cialis
    cialis
    http://viagrarrr.com - buy viagra
    buy viagra
    buy viagra
    http://cialisrrr.com - buy cialis
    buy cialis
    buy cialis

  • Comment Link
    dtalethyme
    Friday, 19 January 2018 dtalethyme

    kkuuwlwd http://skyrank.com buy generic cialis buy generic cialis utmi [url=http://skyrank.com]cheap cialis[/url]

  • Comment Link
    BIGFLO ET OLI
    Friday, 19 January 2018 BIGFLO ET OLI

    Heya i’m for the first time here. I found this board and I find It truly useful & it helped me out much. I hope to give something back and aid others like you aided me.

  • Comment Link
    Irish
    Friday, 19 January 2018 Irish

    For most recent news you have to pay a visit world-wide-web and on web I found this site as a finest web site
    for most up-to-date updates.

  • Comment Link
    Earl
    Friday, 19 January 2018 Earl

    rencontres seniors en corse rencontre fetish photo site
    de rencontre drole rencontre fetishiste rencontre application site de rencontre pour personnes
    handicapees mentales site de rencontre facile rencontre hard avis site de rencontre mixte noir et blanc gratuit site
    de rencontre homme russe gratuit ronde rencontre rencontres gard rencontre catholique celibataire
    montreal site de rencontre webcam site de rencontre erotique rencontre rer c rencontre granville sorties celibataires paris site
    rencontre perpignan rencontre sur tours site de rencontre gratuit 40 site de rencontre parite
    homme femme exemple 1er message pour site de rencontre site rencontre
    gratuit pour homme rencontre vegetarien gratuit site pour rencontrer des amies rencontre femme montpellier site de rencontre
    gratuit 65 chat et rencontre 100 gratuit site de rencontre catho applis de rencontre rencontre cavalier homme
    rencontre azur paca application iphone pour rencontrer
    des gens site de rencontre en ligne rencontre sexe montargis photo
    rencontre homme femme rencontres celibataires nice rencontre
    lesbienne sans inscription rencontre sexe paris site rencontre femmes ukraine site
    de rencontre moins de 30 ans site rencontre region centre rencontre vieilles femmes rencontre indienne bordeaux rencontre homme gendarme transgenre rencontre rencontre amie sportive site de
    rencontre amicale 06 site de rencontres lesbien rencontre 100 gratuit
    pour les femmes rencontre entre seniors nice amities rencontres gratuit site de rencontre gratuit sans inscription faire des rencontres a new york rencontre gratuite en ligne blog rencontre sexe
    site de rencontre sport mecanique cite de rencontre gratuite site
    de rencontre 100 gratuit pour homme et femme rencontres hommes rencontre sarlat rencontre direct
    rencontre handicape gratuit site de rencontre campagne site de
    rencontre d'amour pour ado site de rencontre ado gratuit et sans inscription rencontres cam rencontre
    celibataire dans l'orne site de rencontre noire et blanc
    rencontres ajaccio site rencontre senior suisse la rencontre du dernier espoir site de rencontre
    gratuit avec facebook rencontre gendarme militaire rencontres sexy gratuit rencontre
    croix site de rencontre 100 gratuit 37 rencontre coquine bordeaux rencontre coquine rhone alpes site de rencontre vietnam
    rencontre femme liege site de rencontre celibataire catholique rencontre sportifs rencontre taverny site 100 gratuit pour rencontre rencontrer l'amour de sa vie rencontres amicales seniors 44 site de rencontre pour handicape
    et valide gratuit rencontres entre particuliers rencontre
    secrete rencontre lgbt rencontre sedan site de rencontre avec photo obligatoire top site de
    rencontre iphone site de rencontre rousse message d'amour de rencontre blog rencontre amicale rencontre
    du monde montpellier site de rencontre gratuit non payant suisse rencontre asie amour app de rencontre
    montreal rencontrer homme coreen rencontre sortie moto tranny rencontre rencontres ado amour rencontrer filles varsovie rencontrer a 50
    ans rencontre 47 app pour rencontrer des filles free rencontre russe site rencontre philippines site rencontre celibataire
    gratuit site de rencontre soumis amitie rencontres landes rencontre
    dole agences rencontres femmes russes aplication rencontre
    rencontre une femme chate gratuit rencontre site de rencontre famille d'accueil site rencontre homme americain site
    de rencontre amicale angers profil site de rencontre original rencontre quimper chat rencontre gratuit pour hommes dating site de rencontre rencontre couples rencontrer des gens avec facebook rencontre femme coquine
    site rencontre versailles site de rencontre sur facebook gratuit rencontre
    alsace inscription site de rencontre rencontre femmes russes ukrainiennes mariage
    islam rencontre appli android rencontre ado rencontres catholiques seniors
    rencontre pour sortir site de rencontre menton site de rencontre paris gratuit sans inscription applis rencontre gratuite android voyage rencontre femme de l'est site de rencontres ado
    nimes site de rencontre amicale fille rencontre sexy rennes site de rencontre par affinite rencontre est gratuit rencontre 08190 rencontrer des amis pour sortir site rencontre celibataire payant site de rencontre entre ado gratuit rencontre 24 rencontres
    coquines yvelines rencontre pour sex rencontrer ado
    site de rencontre reims handicapee rencontre rencontre femme amiens rencontre skype pour
    ado rencontre femme oise site de rencontre a la mode gratuit rencontres aix en provence rencontre femme indonesienne rencontre d un soir grenoble rencontre sportifs site de rencontre pour handicape rencontre ado
    amour sans inscription rencontres drome rencontre amicale 100 gratuite rencontre entre adulte rencontre 64800
    application rencontres geolocalisation appli rencontre autour de moi voyages rencontres applis de rencontre comment reconnaitre les faux profils
    sur les sites de rencontre rencontrer un homme russe chaude rencontre rencontre pour ado celibataire rencontre dans le 49 site de rencontre pour personnes handicapees gratuit rencontres seniors paris rencontres sexy gratuit application pour se faire des amis dans le monde rencontre sans
    capote agence rencontre ukraine site de rencontre gratuit sans inscription site de rencontre timide ou
    faire des rencontres a lille rencontre dom tom top site pour rencontrer des gens
    a l'etranger application mobile site de rencontre gratuit signe rencontre ame jumelle site de rencontre gratuit 35 site de
    rencontre sex gratuit rencontre photo top site de rencontre rencontres ados rencontre geolocalisation iphone

  • Comment Link
    WilliamLaphy
    Friday, 19 January 2018 WilliamLaphy

    http://www.payloansonline.com/ Payday Loans and online Payday Loans [url=http://www.payloansonline.com/]Online Payday Loans[/url] - Quick Payday Loans

  • Comment Link
    Donnell
    Friday, 19 January 2018 Donnell

    Howdy this is kinda of off topic but I was wanting to know if blogs use WYSIWYG editors or if you have to manually
    code with HTML. I'm starting a blog soon but have no coding experience so I wanted to get guidance from
    someone with experience. Any help would be greatly appreciated!

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Related Articles

Related Products GD