• info@brandegomedia.co.za
  • +27(0)43 721 0335
| Saturday, 09 July 2016 |
Written by 

Folders

Impactful, well designed Company Folders puts you in a completely different legue!

The most common use for graphically designed folders is to act as a sales kit. Referred to as such, due to the fact that the folder is designed to hold many different types of advertising mediums such as brochures, CD's, printed presentations, photos and many other are commonly found in such folders. It is up to the graphic designer to combine the company profile and corporate identity into an effective folder concept.

Folders are commonly used by large companies that often present information about their services and/ or products to other large companies or individuals that buy their product and/or services in bulk. For this reason it is very important to have your folder designed according to your company's look and feel so as to present a united recognizable appearance to the rest of the world.

It is a fact that the designing and printing of these folders are often considered as expensive but if truth would be told. The business generated out of folders are usually focused on the bulk buyer and thus when comparing the nature of the business received though a well designed folder along with the marketing information contained in that folder (which consequently should be of the same look and feel , graphic design) you will find that it is worth the cost.

The written information inside the folder should be of equal professional layout and design so as not to demise the quality of the folder and other marketing material. Because of the importance (the high quality and quantity of the business it generates) of the folder and the information it contains, would you not agree that designing and compiling such a folder should be left to the professionals?

Indeed. A good graphic designer combined with a copy writer could help you bring across the correct message you intend to send to your prospective “big” clients and thus well worth the effort and expenditure initially incurred in the design, layout and copy write of your folder design and layout.

What do you think the people tendering for the Gautrain contract went through when they had to establish first the marketing strategy and then combined their efforts with other companies of similar markets in order to provide the best possible product? They surely spent no expense when it came to the design and layout of all their marketing material and had every piece of copy checked by the best editors in the country.

Brandego Media presentation folders
image credit:brandego media

What type of companies makes use of folders ? Do I need professionally designed folder for my company?

Previously I mentioned the folders are more commonly used by larger companies but indeed the size of your company does not dictate weather you would consider to incur the expenses of folders. That choice lies with the nature of your business and whether the folder marketing method can be of a greater asset to you than mass marketing with say flyers or brochures. It is often more effective to centralize your marketing budget and concentrate your efforts on the type of marketing that you know will bring in big business in stead of focusing on the smaller markets that is least expensive to reach but one will need to reach a lot more of them to equal the expenditure occurred vs. the profits made.

Brandego Mediae is a professional design and media house that will help you determine whether or not the folder marketing method is most effective for your company. Is it not nice to know that there is someone out there that has your and your company's best interest at heart. Give them a call and find out for yourself.

Read 31298 times Last modified on Thursday, 04 August 2016

14389 comments

  • Comment Link
     Vergelijk energie
    Tuesday, 16 January 2018 Vergelijk energie

    This is the suitable blog for anybody who wants to search out out about this topic. You realize so much its virtually hard to argue with you (not that I truly would need…HaHa). You undoubtedly put a brand new spin on a subject thats been written about for years. Nice stuff, simply great!

  • Comment Link
     Vergelijk energie
    Tuesday, 16 January 2018 Vergelijk energie

    I know top Blog professionals would really like your blog. You have a good head on your shoulders. You always know just what to say. I truly appreciate this page. Neat post.

  • Comment Link
     P2000 melding
    Tuesday, 16 January 2018 P2000 melding

    There are some interesting points in time in this article however I don’t know if I see all of them heart to heart. There’s some validity but I will take maintain opinion till I look into it further. Good article , thanks and we would like more! Added to FeedBurner as nicely

  • Comment Link
    Devon
    Tuesday, 16 January 2018 Devon

    You actually make it seem really easy together with your presentation but I find this topic
    to be actually one thing which I think I'd never understand.
    It kind of feels too complex and extremely wide for me. I am looking forward to
    your subsequent post, I'll attempt to get the hold of
    it!

  • Comment Link
    Doris
    Tuesday, 16 January 2018 Doris

    You actually make it appear so easy along with your presentation however I
    to find this matter to be really something that I think I'd never understand.
    It sort of feels too complicated and extremely broad for me.
    I am having a look forward in your next
    post, I will attempt to get the hold of it!

  • Comment Link
    Patti
    Tuesday, 16 January 2018 Patti

    Hi, I think your site might be having browser
    compatibility issues. When I look at your blog
    site in Ie, it looks fine but when opening in Internet Explorer,
    it has some overlapping. I just wanted to give you a quick heads up!
    Other then that, awesome blog!

  • Comment Link
    Rigoberto
    Tuesday, 16 January 2018 Rigoberto

    Admiring the dedication you put into your website and
    in depth information you present. It's great to come across a
    blog every once in a while that isn't the same out of date rehashed
    material. Great read! I've saved your site and I'm adding your RSS feeds to my Google account.

  • Comment Link
    Venus
    Tuesday, 16 January 2018 Venus

    What's up, this weekend is nice for me, for the
    reason that this time i am reading this enormous informative post here at my house.

  • Comment Link
    Leslee
    Tuesday, 16 January 2018 Leslee

    is it legal to order cialis online
    cialis online
    viagra and cialis for sale

  • Comment Link
    internet marketing jobs near me
    Tuesday, 16 January 2018 internet marketing jobs near me

    That is the worth in our advertising providers. http://aditel.uji.es/?q=node/6513

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Related Articles

Related Products GD