• info@brandegomedia.co.za
  • +27(0)43 721 0335
| Saturday, 09 July 2016 |
Written by 


Impactful, well designed Company Folders puts you in a completely different legue!

The most common use for graphically designed folders is to act as a sales kit. Referred to as such, due to the fact that the folder is designed to hold many different types of advertising mediums such as brochures, CD's, printed presentations, photos and many other are commonly found in such folders. It is up to the graphic designer to combine the company profile and corporate identity into an effective folder concept.

Folders are commonly used by large companies that often present information about their services and/ or products to other large companies or individuals that buy their product and/or services in bulk. For this reason it is very important to have your folder designed according to your company's look and feel so as to present a united recognizable appearance to the rest of the world.

It is a fact that the designing and printing of these folders are often considered as expensive but if truth would be told. The business generated out of folders are usually focused on the bulk buyer and thus when comparing the nature of the business received though a well designed folder along with the marketing information contained in that folder (which consequently should be of the same look and feel , graphic design) you will find that it is worth the cost.

The written information inside the folder should be of equal professional layout and design so as not to demise the quality of the folder and other marketing material. Because of the importance (the high quality and quantity of the business it generates) of the folder and the information it contains, would you not agree that designing and compiling such a folder should be left to the professionals?

Indeed. A good graphic designer combined with a copy writer could help you bring across the correct message you intend to send to your prospective “big” clients and thus well worth the effort and expenditure initially incurred in the design, layout and copy write of your folder design and layout.

What do you think the people tendering for the Gautrain contract went through when they had to establish first the marketing strategy and then combined their efforts with other companies of similar markets in order to provide the best possible product? They surely spent no expense when it came to the design and layout of all their marketing material and had every piece of copy checked by the best editors in the country.

Brandego Media presentation folders
image credit:brandego media

What type of companies makes use of folders ? Do I need professionally designed folder for my company?

Previously I mentioned the folders are more commonly used by larger companies but indeed the size of your company does not dictate weather you would consider to incur the expenses of folders. That choice lies with the nature of your business and whether the folder marketing method can be of a greater asset to you than mass marketing with say flyers or brochures. It is often more effective to centralize your marketing budget and concentrate your efforts on the type of marketing that you know will bring in big business in stead of focusing on the smaller markets that is least expensive to reach but one will need to reach a lot more of them to equal the expenditure occurred vs. the profits made.

Brandego Mediae is a professional design and media house that will help you determine whether or not the folder marketing method is most effective for your company. Is it not nice to know that there is someone out there that has your and your company's best interest at heart. Give them a call and find out for yourself.

Read 24380 times Last modified on Thursday, 04 August 2016


  • Comment Link
    Tuesday, 17 October 2017 Maurice

    I'm amazed, I must say. Seldom do I encounter a blog that's both equally educative and interesting,
    and let me tell you, you have hit the nail on the head.

    The issue is something too few men and women are speaking intelligently about.
    Now i'm very happy that I found this during my search for something regarding

  • Comment Link
    Tuesday, 17 October 2017 Deneen

    An outstanding share! I have just forwarded this onto a friend who has been conducting a
    little research on this. And he in fact bought me lunch simply because I stumbled upon it for him...

    lol. So let me reword this.... Thank YOU for the meal!!
    But yeah, thanks for spending some time to talk about this subject here on your web site.

  • Comment Link
    Tuesday, 17 October 2017 Effie

    Hello friends, pleasant article and nice arguments commented at this place, I am in fact enjoying by

  • Comment Link
    Tuesday, 17 October 2017 Vallie

    Informative article, just what I wanted to find.

  • Comment Link
    Tuesday, 17 October 2017 Magnolia

    When someone writes an article he/she keeps the plan of a user in his/her brain that how a user can be aware of it.
    Therefore that's why this paragraph is amazing.


  • Comment Link
    Monday, 16 October 2017 Sherman

    Some applications might require further processing.

  • Comment Link
    Monday, 16 October 2017 Alejandro

    arnaque sur le bon coin que faire paysafecard arnaque ou pas arnaque photovoltaique edf
    enr litige avec employeur qui appeler ca consumer finance finaref contentieux
    rivalis arnaque arnaque site fnac wonderbox arnaques tribunal du contentieux de l'incapacite
    montpellier une arnaque presque parfaite dvdrip arnaque de pret qu'est ce qu un recours contentieux site
    arnaques gouvernement arnaque notaire swisslife lettre litige
    dentiste arnaque serrurier autocollant arnaque booking dj dentiste arnaque mutuelle arnaque rencontre skype
    mise en demeure contentieux litige client avocat arnaque
    location appartement abritel paris 1 contentieux des affaires service contentieux edf gdf litige avec votre proprietaire arnaque appel denoncer tentative arnaque mail arnaque webcam facebook
    contentieux administratif assas litige etat des lieux tribunal que faire en cas d'arnaque sur le
    bon coin contentieux de pleine juridiction ue bnp contentieux lyon contentieux orange
    huissier arnaque cameroun arnaque location appartement western union plein contentieux
    prescription pages jaunes arnaque contentieux assurance vie sofinco contentieux adresse arnaque voyance
    web elena arnaqueuse russe numero tel arnaque arnaque site
    web futur digital arnaque broker option binaire litige client fournisseur jouer l'arnaque au piano droit du contentieux de
    l'union europeenne l'arnaqueuse forum arnaque

  • Comment Link
    Monday, 16 October 2017 Lucy

    Hello, I wish for to subscribe for this weblog to get latest updates, so where
    can i do it please assist.

  • Comment Link
    Monday, 16 October 2017 Isabel

    Saved as a favorite, I really like your web site!

  • Comment Link
    Monday, 16 October 2017 Olive

    Hi there I am so thrilled I found your weblog, I really found you by mistake, while I was
    researching on Google for something else, Anyways I am here now and would just like to say kudos for a
    fantastic post and a all round entertaining blog (I also love the theme/design), I don’t have time to browse it all at
    the moment but I have book-marked it and also included your RSS feeds, so when I have time I will
    be back to read more, Please do keep up the awesome work.

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Related Articles

Related Products GD