• info@brandegomedia.co.za
  • +27(0)43 721 0335
| Saturday, 09 July 2016 |
Written by 


Does your Flyer say: 'Read me?"

Flyers are seen as a mass marketing product that is cost effective and stretches the borders of your target market IF they are well designed and can convey your message effective and in the most productive manner.

If you print 10 000 flyers you would like to believe that 10 000 people with in your company's target market will be reached right? That would be the aim, in truth the flyers are generally used to grab the readers attention for further investigation. Flyers can be mailed, handed out, sent electronically, pined up at selected public places or just left at interesting place you know your target market will visit.

Flyers are much like an extension of the business card only with more room for graphic displays and more detailed information about your products and /or services. Flyers should be as eye catching as a poster and as informative as a brochure only shorter and produced much cheaper. Commonly flyers are produced in one colour and printed on affordable paper types. Once again the look of your flyer will depend on the purpose the flyer has to serve. But there are a few guidelines one can use to generally create and effective flyer.

Here are a few Flyer design tips:

Make use of photographs to tell your story instead of words only. As the say goes a picture is worth more than a thousand words.

Print your flyer only on the one side of the paper (what ever size you choose). It is common for people who receive flyers to only broadly scan the page for catching information to tell them if it is a service or product that they may need and disregard the rest. Only once your flyer has created a need for your services and / or products with the prospective client will the person who received the flyer read the “small print”.

Brandego Media Portfolio 3 in31 liposlim
image credit:brandego media

Limit yourself to the use to only 2 font types. Remember the objective of a flyer is to provide a quick information session to the flyer recipient in order to generate interest in your product. Never make unrealistic claims on your flyers. Although it may get the client into your company's doors it may also make them walk right out and worst still generate negative word of mouth advertising that has caused the downfall of many old and new businesses.

In order to generate a easy to read catching flyer it will be necessary to organize your flyer information into boxes and borders. Determine what the main focus of your flyer is and design the rest of the information around that.

Last but not least there is the question of keeping the original flyer design. The best marketing advise here is to stick with it. Do not change your flyer's look or information because you got bored with its appearance. To the new recipient the flyer is as effective as the first day you created it. With repetition the message becomes increasingly familiar and secure in their minds.

Many companies choose to design their flyers themselves and often strike out in the market with overly designed non specific marketing material that is lost to the recipient due to its complexity and or quality of the print work.

For this reason it is cost effective to use a professional design company to design the flyer for you. This could very well mean success where others have failed. You may want to reason as to why spend the money when you can do it all yourself even with limited design experience but has your mother not told you on more than one occasion that buying cheap is more often than not buying expensive.

Think about it and make the right decision for your flyer and your company.

Read 28763 times Last modified on Thursday, 04 August 2016


  • Comment Link
    Monday, 10 September 2018 Giselle

    Genial publicación, pero me preguntaba si podrías escribir un poco más sobre este tema.

    Estaría muy agradecido si pudieses elaborar un poco más.

    ¡Gracias! ¡Volveré, puesto que he marcado esta página como favorita y lo he twitteado a mis

  • Comment Link
    Sunday, 09 September 2018 Paulina

    If you desire to take a great deal from this piece of writing then you have to apply
    these techniques to your won website.

  • Comment Link
    Sunday, 09 September 2018 Gwendolyn

    Attractive section of content. I just stumbled upon your site
    and in accession capital to assert that I get in fact enjoyed account your blog posts.
    Any way I will be subscribing to your augment and even I achievement you access consistently

  • Comment Link
    where to buy in south africa
    Sunday, 09 September 2018 where to buy in south africa

    pill cheap http://nawak.choupette.org/wp-content/phpBB2/profile.php?mode=viewprofile&u=33958 non prescribed.

  • Comment Link
    best prices for in canada
    Sunday, 09 September 2018 best prices for in canada

    Where can I buy over the counter in canada https://forums.openlp.org/profile/christieng canada prices.

  • Comment Link
    Saturday, 08 September 2018 Brianne

    That is really fascinating, You're a very professional blogger.
    I've joined your rss feed and look ahead to searching for
    extra of your magnificent post. Also, I've shared your website in my social networks

  • Comment Link
    Saturday, 08 September 2018 Roy

    wholesale nfl jerseys
    Cigarette smoking and other health risks were discussed in comments to
    a post on marijuana and addiction [2] by Rabbi Gil Student at Hirhurim.
    The comments discussed whether an individual Jew should
    be prohibited under Jewish law from smoking cigarettes.
    The Hirhurim discussion focused on the rulings (psaq) of the late R.

    Cheap Jerseys from china I'm sure to a player like that it's not
    much fun when you don't have the puck and you're denied it all night."It's unfortunate in a way for the fans, they don't get to see a great player handle the puck and everything,"
    Napier said. "But it's great for us to win. Like I said, the only way we could probably win is to shut him down and, except for the one goal, we did tonight."In place of Lemieux, the Sabres offered Turgeon as
    the night's showcase talent. Cheap Jerseys from china

    cheap nfl jerseys As for the axle heights, it depends on the
    wheels you use. Let's consider you're using 21" front wheel and 18" rear
    wheels. In that case, the front and rear axle heights will be 10.5" and 9" respectively.
    The church teaches that sex should be reserved only
    for a married man and woman, and congregants in violation of the church teaching on sexual relationships can be excommunicated.
    Since gay people cannot be married in the church, any sex would be premarital and therefore sinful.
    Under these beliefs, members of the lesbian, gay and transgender community could be
    practicing Mormons as long as they are celibate.. cheap nfl jerseys

    cheap nfl jerseys The Portuguese forward refused to celebrate either of the two goals
    he scored which moved him to 10th on Real all time goalscoring list
    with 150 before delivering what appears to have been a coded message to
    the club president, Florentino Perez, over his current unhappiness with the Spanish champions.
    Sad when I don celebrate goals it because I not happy, Ronaldo said.
    A professional thing. cheap nfl jerseys

    wholesale nfl jerseys from china Chef Thomas Ferlesch
    grew up in Vienna (which translates into spectacular desserts) and spent
    years in important New York restaurants. Thus, the Pilsener Haus is a
    biergarten with nuance. Try the house radler, a Ferlesch favorite,
    two scoops of house made lemon sorbet dropped into a beer, a nice,
    refreshing drink. wholesale nfl jerseys from china

    wholesale nfl jerseys from china The limestone in Spain and southern France is an amazing medium
    to be able to do that. Two hundred foot walls that are super
    overhanging are also climbable. There so much rock out there.
    Pick up the jersey and run your fingers over
    the material. Feel the outside and inside
    of the jersey. A real jersey feels smooth because it is made with polyester mesh material versus a fake jersey that feels scratchy or rough
    because it is made out of cheaper material. wholesale nfl jerseys from china

    Cheap Jerseys china Or "was a shitty lawyer."The Living Conditions
    Are TerribleYour normal city based firefighters operate
    on a 24 hour shift. This means a full day in the fire department: living, eating, sleeping, and basically being on call at all times should some sexy coed's kitten get caught up a tree
    (or a tenement burst into flames, which is honestly more likely, but hey we
    all dream). Then they're off for two days or so before taking another
    shift.. Cheap Jerseys china

    wholesale nfl jerseys from china LeaseWeb USA announced Tuesday that it has acquired Nobis Technology Group, including
    its Ubiquity Hosting brand, to enhance its infrastructure and
    position in the gaming and enterprise level cloud and
    hosting markets in the US. With the acquisition, LeaseWeb
    USA picks up Ubiquity's 7 US data centers, as well as cloud and hosting customers.

    The terms of the deal have not been disclosed..
    wholesale nfl jerseys from china

    cheap nfl jerseys Perhaps the most intriguing aspect of the roster is the combination of McDavid and Eichel, the first and second overall picks at
    last June draft. Long linked and compared, the two met for the first time in the
    NHL earlier this week. McDavid scored both goals in an 2 1 overtime win for
    the Oilers.. cheap nfl jerseys

    cheap nfl jerseys Is clearly one the best young and up and coming coaches in our country,
    said Nichols. Is a tireless recruiter, an amazing
    motivator, and a very knowledgeable x and o guy.

    He embodies the three main characteristics to be a great coach.
    I FOUND MY SOCK!!!!!! It been missing since November and I found it!!!!!!
    IN other news I made three baskets in gym class today. Unfortunately we were playing badmitton. I actually not a bad player
    cheap nfl jerseys.

  • Comment Link
    Saturday, 08 September 2018 George

    Cheap Jerseys from china
    So I don't know Robin Williams' situation, and I don't need to I can go scoop up an armload of examples without leaving my chair.

    Kristi Harrison recently wrote about the psychological dark side of being funny,
    and was speaking from experience. Or, here's John Cheese talking about
    his recent adventures on antidepressants.

    cheap nfl jerseys Off street parking, open kayak.

    NEW 2014 GAME ROOMWell behaved pets are welcome. Cape May is an internationally
    renowned birding site with a popular, long established
    hawk watch. That's the thing people forget when they look at
    this style of football. All the tackles and turnovers and work rate mean nothing if
    you don't have the players to finish it off. In the end, for all
    the talk about defences, these games are won by getting
    your best players in a position to score points. cheap nfl jerseys

    Cheap Jerseys free shipping But MERS is located in Virginia
    and Erie County is in Buffalo New York where Steven Baum office is.

    It is suspect that Ms. Cosgrove is even an officer
    of MERS, no less that she flew all the way to Buffalo NY for the day just to sign a document before a notary.
    Cheap Jerseys free shipping

    cheap nfl jerseys When looking for any used music equipment, the first step is to get a good idea of the market value.

    You should start by looking up the current prices on the new equipment,
    even if you know you do not want to buy it. This will
    give you a solid starting point. cheap nfl jerseys

    Cheap Jerseys china Will you ever think of it? Green Bay is simply
    just a tiny city having 250,000 of people,
    but they do boast up professional football team in the National Football League.

    Though Green Bay Packers are only packed with small number of
    population, they still have a good number of fans who
    aren't missing up any chance of boosting the moral of their team whenever they have an away game.
    In fact, it is funny to see more Green Bay Packers supporters
    that the local team at times, and this proves that there is no dearth of support for this fantastic team that plays
    for the north division of NFC in National Football League.
    Cheap Jerseys china

    Cheap Jerseys china So you have decided to begin preparing
    for the apocalypse, or at least a temporary apocalypse.
    Possibly you have gone through the proper steps of buying a bug out bag and survival gear, have acquired new skills
    and abilities and perhaps you even have a strategic plan for either bugging in and/or bugging out.
    You have also possibly acquired a mass collection of guns
    and ammunition that would enable a small army to overthrow the tiny island of cypress.
    Cheap Jerseys china

    wholesale jerseys from china One of the many good reasons to
    seek for New Jersey Marriage Records aside from family tracing
    is that it can help you determine if the person you are having a relationship
    with has an active nuptial license in his closet. These days, what used to be
    a personal account can now be deemed as public file. Doing a background
    check for a potential spouse is a big mandatory to be sure of the kind of
    person you are going to spend eternity with..
    wholesale jerseys from china

    Cheap Jerseys china I'm very proud to have coached those guys and to see where they are now.
    Had mixed emotions about helping eliminate them in the past two rounds.
    The same would be true with Adams but no matter how the series turns
    out it won't impact their relationship.. Cheap Jerseys china

    Cheap Jerseys free shipping Gov. Chris Christie's administration appealed and asked the
    court to delay a lower court's September 27 order that the state must
    allow same sex couples to marry beginning October 21, rather than give them the label "civil union."The appeal will be heard in January.
    But the state Supreme Court on Friday declined to delay the September order in the meantime, writing that "the state has not shown a reasonable probability that it will succeed on the merits" of the appeal."When a party presents a clear case of ongoing unequal treatment, and asks the court to vindicate constitutionally protected rights, a court may not sidestep its obligation to rule for an indefinite amount of time," the 20
    page decision read. Cheap Jerseys free shipping

    cheap nfl jerseys There are more ways than one can imagine that some
    have use to cheat in a bass tournament. Not long ago an angler fishing the western opens and had winnings of over $200,000 was
    found cheating by adding lead weights to the belly of the fish.
    In one case several of his fish had died cheap nfl jerseys.

  • Comment Link
    Saturday, 08 September 2018 Preston

    Heya this is kinda of off topic but I was wondering if blogs use WYSIWYG editors or if you
    have to manually code with HTML. I'm starting a
    blog soon but have no coding experience so I wanted to get
    guidance from someone with experience. Any help would
    be greatly appreciated!

  • Comment Link
    Saturday, 08 September 2018 Laurence

    Flipbooks can be personalized as per requirement.

Leave a comment

Make sure you enter all the required information, indicated by an asterisk (*). HTML code is not allowed.

Related Articles

Related Products GD